The Latin American Travel Association (LATA) celebrates its 25th birthday this year with a record level of membership, new strategic direction and a growing events calendar.
Founded 25 years ago by a small group of volunteers who felt there was a lack of tourism board presence from the Latin American countries in the UK, LATA was created to promote sustainable travel to and around Latin America whilst encouraging best practice. It now has 327 members, making it the largest association of its kind worldwide.
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LATA celebrates 25 years with record membership