Meliá Hotels International has announced a new sponsorship agreement with Carolina Marín, badminton champion at the Rio de Janeiro Olympic Games in 2016.
The popular Spanish sportswoman – currently ranked No.3 in the world by the Badminton World Federation – will become a Meliá ambassador during her activities up to March 2018.
This partnership is in line with the hotel company’s positioning as a figurehead of Spanish and Mediterranean values and culture in its global expansion, and also with the prestige of the Olympic champion in international markets, especially Asia Pacific.
Read the full article here: Carolina Marín is new brand ambassador for Meliá